One of the best influencer's of our time is by the name of Gerry Spence.
He has an almost unbelievable track record as a lawyer. Out of hundreds of criminal trials, he has never lost one!
One of his secrets to influence is his incredible ability to gain credibility. But how?
Is it by showing people the fancy letters after your name? Or showing off all your certifications? Or maybe how many years you’ve been in business?
These things may help a little but they don’t guarantee credibility. So what’s his secret?